Architectural design envisioned a 270 degree 13' high second level constructed of steel and timber. Not only to portray the industrial feel of New York in the change of last century but also to bring it into a dynamic environment full of spectacles and variety of spatial conditions to explore and experience.
Additonal floor area which was foreseen as elevated from the ground allowed to view the game from a new angle, and also broadcast it in a fresh key.
Two story structure not only would be able to put up anywhere in the golf course, but would create a unique setting around and inside of the structure itself.
Render of a cohesive village, which would orient the guests within the ordered clusters of sponsor structures and create a sequential experience of differently themed zones.
Concept of a VIP lounge area, which would create a private oasis in the middle of the beach. Giving a advantage of experiencing the concert from a private island yet feel part of the larger energy around it.
Vision of a segment from the larger sponsor village. It aims to group sponsors around one common theme and create outdoor central activity zones for an animated environment catering to entire family.
Concept of sponsor village which aims to tie different sponsor structures into a cohesive street, yet give each an opportunity to express their brand look.
Concept of a television show set, which envisioned a New York loft converted into a functional recording area.
Steam punk themed party vision is stepping back in time, yet bringing in elements from the modern design.